CALDREA
An elevated e-commerce experience.
How can you foster a brand’s exceptional visual language via their ecommerce stream? A team of designers, copywriters and UX/UI’ers came together to design a workflow that determined areas of opportunity for automation within CS and simplified asset usage to create a variety of designs.
Highlights include collaborating with our
in-house photography and UX/UI teams on shooting/editing product photography, determining the best user experience throughout the entire processes of engaging in the digital media and applying algorythms within CS softwares (such as Photoshop or Illustrator) to coach slick asset exports.
Role: Designer
Agency: Ogilvy
Client: Caldrea
Highlights include collaborating with our
in-house photography and UX/UI teams on shooting/editing product photography, determining the best user experience throughout the entire processes of engaging in the digital media and applying algorythms within CS softwares (such as Photoshop or Illustrator) to coach slick asset exports.

Agency: Ogilvy
Client: Caldrea

An example product line page template for the scent “Sea Salt Neroli”.

An example product line page template for the scent “Lavender Cedar Leaf”.